8 minute read
Google Analytics Events
A detailed overview of Google Analytics Events and how they can benefit your business
By Guillaume Wan
8 minute read
Google Analytics Goals
A detailed overview of Google Analytics Goals and how they can benefit your business
By Guillaume Wan
8 minute read
How a chatbot can streamline your company’s Customer Service (if done right!)
A brand’s reputation is increasingly tangible with online product reviews, easy access to a brand via social media channels, with customers sharing good and bad experiences to a wider audience.
By Sidney Udechukwu
4 minute read
Quick wins and long-term advantage in Customer Experience with Salesforce Marketing Cloud
By Bede Feltham
4 minute read
Blockchain and the Energy Sector
In this article, we take a look at some examples of the potential use of blockchain technologies in the energy sector.
By Hugo Briand
10 minute read
4 reasons why integrating GA360 and Marketing Cloud create better customer journeys
Fellow Salesforce Marketing Cloud enthusiasts will agree that 2019 began with a bang, as the highly anticipated integration between Google Analytics 360 and Salesforce Marketing Cloud was launched in January.
By Sidney Udechukwu
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